Cleaning, but make it fun.Flying Gooseberry is a forward-thinking brand crafting innovative, eco-friendly cleaning solutions that care for the planet while making everyday chores effortless. From ultra-light laundry strips to powerful cleaning tabs and powders, each product blends sustainability with simplicity and joy.
The branding captures the essence of playful elegance: a visual identity that transforms laundry and cleaning into something aesthetically pleasing and even enjoyable. At its heart lies the Flying Gooseberry icon — a whimsical yet refined symbol that embodies both the spirit of nature and a touch of imagination. Through thoughtful design, the brand makes the everyday ritual of cleaning not just sustainable, but also stylish and fun.
Client
Flying Gooseberry by Avet
Design Language, Logo Design, Iconography, Corporate Identity, Stationary, Packaging Design, Merchandising, Brand Communication, Online Look & Feel